Airport Marketing Income
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Experiential Marketing

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Industry News

2012|2011|2010|2009|2008|2007

Winter 2013

Airport Marketing Income Launches Steward Health Care System Campaign In Boston Logan International Airport(Read full Press Release)

2012

Fall 2012

Found Money: The Growing Popularity of Municipal Marketing. Cities, schools and other public entities explore public-private partnerships as a way to offset soaring budget deficits. (read more)

Airports get into fitness craze for stressed-out travelers. Jennifer Purdie recently had to figure out what to do with a two-hour layover at San Francisco International Airport. She could have gone to a bar and had a cocktail. But she wanted to try something healthier. (read more)

Summer 2012

Opus Solutions makes the "It List". Opus Solutions is proud, honored and excited to be included on the 2012 Event Marketer “It List” of the Top 100 Event Agencies! This is an accomplishment we are so happy to have achieved! Many thanks from The Team at Opus Solutions!
http://www.eventmarketer.com/agencyitlist/opus-solutions

Spring 2012

Pepsi scores at Super Bowl XLVI. In a partnership including Airport Marketing Income, Clear Channel Airports and the Indianapolis Airport Authority, and various partners of the NFL, Pepsi turned Indianapolis 'Blue' for Super Bowl weekend. The welcoming campaign included various product sampling and social marketing efforts that reached tens of thousands of fans over the course of the week.

Philadelphia International Airport Awards New Seven-Year Contract To Clear Channel Airport. New Advertising Agreement Will Enable Clear Channel Airports To Deliver New Digital Displays and Video Walls to Philadelphia Airport. The new contract continues the positive momentum for local and national businesses at one of the busiest U.S. airports, and allows Clear Channel Airports to add a full range of digital displays to the high-quality static displays it already has in place at Philadelphia International Airport. (read more)

Clear Channel Airports & Airport Marketing Income extend strategic marketing alliance. The new multi-year deal enables CCA and AMI to continue to combine their synergistic efforts to capture the attention of travellers by devising creative ways for brands to market within the airport environment, and providing airports with a distinct marketing edge.

2011

AMI and Lexus Announce first-of-its kind parking sponsorship program at Boston Logan International Airport and will continue to provide frequent fliers with Guaranteed Parking.(Read full Press Release)

According to figures from the Federal Aviation Administration and Chicago Department of Aviation, O'Hare and Midway International Airports have experienced increases in passenger volume, aircraft operations, non-airline revenue generation, and cargo tonnage in 2010 over 2009. "These substantial increases at O'Hare and Midway affirm Chicago's leading position in the global aviation system and are very positive signs for our industry," said CDA Commissioner Rosemarie S. Andolino. (read more)

2010

More airports today are allowing non-conventional advertising in their terminals to make more money. Advertising has always been a steady source of revenue for airports. But airport managers are becoming more tolerant of ad firms' creative proposals, such as those executed by AMI, to help make up for sluggish flow on other sources of income, such as aviation revenue and parking fees. (Read more)

Burdened by the stress of travel and escalating fees and taxes, frequent fliers appreciate free services and amenities showing up at airports. The most desired freebie? Wireless internet service... (Read More)

Welcome to the new world of airport advertising. In a recent campaign designed to promote travel through San Francisco International Airport, the airport took a swing at the other "bad airport," with a new YouTube video featuring Mayor Gavin Newsom and unveiling the slogan "I Wanna Go Through SFO." (Read More)

Although their on-time performance may ebb and flow, U.S. airlines can be counted on to be sponsors of many properties. According to IEG's annual survey of rightsholders, the airline sector was one of three of the most active categories that did not appear less frequently on sponsor rosters over the past three years, with 11% of properties reporting a deal from at least one airline each year. (Read More)

Once considered nothing but waiting areas, airports are now retail, dining and entertainment destinations. The downtime spent between flights is big business for airports. In the U.S. alone, where nearly 20% of flights are delayed, according to the Bureau of Transportation, so-called non-aeronautical spending reached $7.49 billion in 2008, a rise of over 6% from the previous year. (Read More)

The Google Free Holiday WiFi Campaign, which originally launched in 47 airports across the United States, has expanded to include 7 new markets! Click here to see the growing list! .

Virgin America and Google have teamed up to make your holiday travel a little easier. Next time you take off, log on and surf the web for free - exclusively on Virgin America Nov 10 - Jan 15. (more).

2009

Airport commissioners approved a contract Wednesday with Airport Marketing Income to launch additional revenue-making initiatives at the airport... (more).

The St. Louis Airport Authority today will consider hiring Airport Marketing Income to identify some nontraditional sources of money. The company does similar work at Boston's Logan International Airport, Cleveland Hopkins International Airport and several others in the U.S... (more).

Chicago-based firm granted rights through relationship with AMI, Dept of Aviation and Clear Channel Airports. (more)

AMI and Clear Channel Airports helped Harris Bank in partnering with the city of Chicago to prevent the spread of the H1N1 virus. Harris will fund hand sanitizing gel at more than 400 new sanitizing stations throughout O'Hare International Airport and Chicago Midway Airport. (Read More)

AMI's Free Passenger WiFi Launches in Eppley Airfield. - Wireless Internet at Eppley used to cost visitors $3.95 for 24-hour access. The service is now supported by advertising that comes on the screen when users log on. (Read More)

Brad Jersey - Keynote Speaker for the 2009 Allegiant Air Airport Conference.

AMI was recently featured in the January edition of Airport Improvement Magazine highlighting the ways in which AMI's Multi-Touch, Experiential Marketing and Sponsorship Programs not only generate additional revenue streams for airports, but also enhance and positively impact the passenger experience. (Read More)

2008

Airport Marketing Income announced today a new partnership with Property Consulting Group (PCG) to secure airport sponsorships that will enhance the passenger experience through unique branded programming (Read More)

AMI & Clear Channel Interspace Airports launch FREE Full-Service Passenger Wi-Fi at the New Indianapolis International Airport (Read More)

Deepening its position as a pioneer in the experiential airport marketing category, Airport Marketing Income, LLC (AMI), a Beaverton-based marketing and sponsorship company, today announced new partnerships with Indianapolis International Airport and Sacramento International Airport. (Read More)

As airlines slash capacity and passenger totals drop, a Beaverton company is working to help airports find creative ways to generate revenue. (Read More)

Airport Marketing Income forges next generation of business alliances connecting brands, airports and travelers with First-in-Nation Model of Full-Service Secure Free Airport WI-FI in Mineta San Jose International Airport. AMI Press Release | CGPR Press Release | SJC Press Release

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San Jose Airport offers free Wi-Fi. In true Silicon Valley fashion, Mineta San Jose International Airport is letting its passengers surf the Web for free. SJC officials are working with Clear Channel as well as Beaverton, Ore.-based Airport Marketing Income and Sunnyvale-based AnchorFree Inc. to subsidize the Wi-Fi with ads. (Read More)

Clickin Research Experiential Marketing Survey Results (Read More)

Sampling: The New Mass Medium. One of marketing's oldest and least glamorous practices -- doling out free product -- has come a long way from the gray-haired ladies in the supermarket aisle. No longer the province of marketers who can't afford to buy mass media, deep-pocketed giants from McDonald's to Starbucks, Coca-Cola and Dunkin' Donuts are adopting sampling on a grand scale, turning it into a media event -- and, in some cases, the media buy (Read More)

Following 9/11 the U.S government urged air travelers to check in at least two hours before flights. Since then a unique out-of-home opportunity to connect with consumers has presented itself. Promotion at airports "allows corporations to bring their brand into what has long been thought of as a difficult environment to do work," Jersey adds. "And it enhances the passenger experience." (Read More)

Airborne kicks off sniffles season with AMI facilitated airport sampling. And if you're thinking of passing through the metal detector for your next sampling program, take these insider tips. (Read More)

Cutting-Edge Technology: Airports Joining Bandwagon of Nontraditional Advertising. "Advertising is changing dramatically. While I'm not quite certain that I'll ever see traditional advertising go away entirely, it's being supported today by programs such as experiential marketing, marketing income sponsorship, behavioral advertising" (Read More)

Cleveland Hopkins International Airport is pleased to announce that an agreement has been signed with PepsiAmericas to make their beverages the exclusive pour at CLE. (Read More)

Pepsi lands Hopkins deal. Cleveland Hopkins International Airport has signed a five-year, $2 million deal giving the world's No. 2 soft-drink maker exclusive pouring rights at the airport's restaurants, bars and fast-food outlets. (Read More)

2007

During a six-week period from Nov. 12 through December, AMI helped Airborne by handing out 820,000 samples at Chicago's O'Hare and Denver's international airports. "Airborne is a big believer in converting consumers through product trialing; the airport environment, with lots of people and lots of germs, is ideal for their target," said Galen Weaver, vp-operations at AMI. (Read More)

Herbal supplement Airborne is promoting its new On-the-Go product with a major sampling effort at Chicago's O'Hare Airport and Denver International Airport. In all, about 840,000 samples will be distributed through Dec. 28. (Read More)

AMI is proud to be partnering with Clear Channel Airports in Seattle-Tacoma and San Jose International Airports. We would like to congratulate them on their recent win of the advertising contracts in Seattle-Tacoma International Airport and Mineta San Jose International Airport, and to read their press release, (Read More)

Sea-Tac Airport wins national marketing award. Seattle-Tacoma International Airport has won the highest marketing award presented by a national airport organization, and was cited for its communications efforts. According to the airport group, the award "recognizes creativity in illustrating the airport's message, effectiveness in connecting with audiences, and the overall scope of the airport's effort in marketing and public relations." (Read More)

ARN Magazine- April 2007. Making Money Out of Air. Boston Logan International has taken background music to the foreground with a new initiative that mixes custom radio programming with advertising delivered over an upgraded system. BOS has several advertising contracts, one of which is for non-traditional advertising. That contract was awarded to Airport Marketing Income (AMI). (Read More)

Centerlines: Logan Radio Launched. BOS has partnered with Airport Marketing Income (AMI) and its Pyramid Radio-powered custom audio entertainment program to fill the airport's four terminals with a fresh FM radio format sure to please the ears of travelers passing through the gateway to New England. "It has been very well received, people enjoy it, and we're looking forward to taking advantage of this process with some advertising," (Read More)

Airport World: Speaking Clearly. Communicating with passengers effectively and in a timely fashion has become extremely important for airports, and the gateways that excel at 'talking' traditionally doing well in ACI's ASQ customer satisfaction survey. Boston Logan's new radio station is possibly the most unique way an airport has devised to date for communicating with its passengers. Offering FM-radio clarity, Logan Radio has replaced the background Muzak and TSA produced announcements previously piped through the Logan terminals' PA systems. (Read More)

At AMI we facilitate corporate sponsorship of strategic, yet underutilized space in and around the airport, and help savvy managers solidify their facility's position as a welcoming portal for travelers. Our marketing and sponsorship programs help generate brand awareness and increase a company's chances of interacting with desirable and often elusive, upscale audiences waiting to be entertained in the busy environment that is the airport.