Industry News
Spring 2008
Airport Marketing Income announced today a new partnership with Property Consulting Group (PCG) to secure airport sponsorships that will enhance the passenger experience through unique branded programming (Read More)
AMI & Clear Channel Interspace Airports launch FREE Full-Service Passenger Wi-Fi at the New Indianapolis International Airport (Read More)
Deepening its position as a pioneer in the experiential airport marketing category, Airport Marketing Income, LLC (AMI), a Beaverton-based marketing and sponsorship company, today announced new partnerships with Indianapolis International Airport and Sacramento International Airport. (Read More)
As airlines slash capacity and passenger totals drop, a Beaverton company is working to help airports find creative ways to generate revenue. (Read More)
Airport Marketing Income forges next generation of business alliances connecting brands, airports and travelers with First-in-Nation Model of Full-Service Secure Free Airport WI-FI in Mineta San Jose International Airport. AMI Press Release | CGPR Press Release | SJC Press Release
San Jose Airport offers free Wi-Fi. In true Silicon Valley fashion, Mineta San Jose International Airport is letting its passengers surf the Web for free. SJC officials are working with Clear Channel as well as Beaverton, Ore.-based Airport Marketing Income and Sunnyvale-based AnchorFree Inc. to subsidize the Wi-Fi with ads. (Read More)
Clickin Research Experiential Marketing Survey Results (Read More)
Sampling: The New Mass Medium. One of marketing's oldest and least glamorous practices -- doling out free product -- has come a long way from the gray-haired ladies in the supermarket aisle. No longer the province of marketers who can't afford to buy mass media, deep-pocketed giants from McDonald's to Starbucks, Coca-Cola and Dunkin' Donuts are adopting sampling on a grand scale, turning it into a media event -- and, in some cases, the media buy (Read More)
Following 9/11 the U.S government urged air travelers to check in at least two hours before flights. Since then a unique out-of-home opportunity to connect with consumers has presented itself. Promotion at airports "allows corporations to bring their brand into what has long been thought of as a difficult environment to do work," Jersey adds. "And it enhances the passenger experience." (Read More)
Airborne kicks off sniffles season with AMI facilitated airport sampling. And if you're thinking of passing through the metal detector for your next sampling program, take these insider tips. (Read More)
Cutting-Edge Technology: Airports Joining Bandwagon of Nontraditional Advertising. "Advertising is changing dramatically. While I'm not quite certain that I'll ever see traditional advertising go away entirely, it's being supported today by programs such as experiential marketing, marketing income sponsorship, behavioral advertising" (Read More)
Cleveland Hopkins International Airport is pleased to announce that an agreement has been signed with PepsiAmericas to make their beverages the exclusive pour at CLE. (Read More)
Pepsi lands Hopkins deal. Cleveland Hopkins International Airport has signed a five-year, $2 million deal giving the world's No. 2 soft-drink maker exclusive pouring rights at the airport's restaurants, bars and fast-food outlets. (Read More)
AMI is pleased to announce the completion of the Garage Naming Rights RFP for Boston Logan International Airport. For questions regarding this RFP and additional information, please contact Jeff Eischen or call (201) 797-8654.
During a six-week period from Nov. 12 through December, AMI helped Airborne by handing out 820,000 samples at Chicago's O'Hare and Denver's international airports. "Airborne is a big believer in converting consumers through product trialing; the airport environment, with lots of people and lots of germs, is ideal for their target," said Galen Weaver, vp-operations at AMI. (Read More)
Herbal supplement Airborne is promoting its new On-the-Go product with a major sampling effort at Chicago's O'Hare Airport and Denver International Airport. In all, about 840,000 samples will be distributed through Dec. 28. (Read More)
AMI is proud to be partnering with Clear Channel Airports in Seattle-Tacoma and San Jose International Airports. We would like to congratulate them on their recent win of the advertising contracts in Seattle-Tacoma International Airport and Mineta San Jose International Airport, and to read their press release, (Read More)
Sea-Tac Airport wins national marketing award. Seattle-Tacoma International Airport has won the highest marketing award presented by a national airport organization, and was cited for its communications efforts. According to the airport group, the award "recognizes creativity in illustrating the airport's message, effectiveness in connecting with audiences, and the overall scope of the airport's effort in marketing and public relations." (Read More)
ARN Magazine- April 2007. Making Money Out of Air. Boston Logan International has taken background music to the foreground with a new initiative that mixes custom radio programming with advertising delivered over an upgraded system. BOS has several advertising contracts, one of which is for non-traditional advertising. That contract was awarded to Airport Marketing Income (AMI). (Read More)
Centerlines: Logan Radio Launched. BOS has partnered with Airport Marketing Income (AMI) and its Pyramid Radio-powered custom audio entertainment program to fill the airport's four terminals with a fresh FM radio format sure to please the ears of travelers passing through the gateway to New England. "It has been very well received, people enjoy it, and we're looking forward to taking advantage of this process with some advertising," (Read More)
Airport World: Speaking Clearly. Communicating with passengers effectively and in a timely fashion has become extremely important for airports, and the gateways that excel at 'talking' traditionally doing well in ACI's ASQ customer satisfaction survey. Boston Logan's new radio station is possibly the most unique way an airport has devised to date for communicating with its passengers. Offering FM-radio clarity, Logan Radio has replaced the background Muzak and TSA produced announcements previously piped through the Logan terminals' PA systems. (Read More)
At AMI we facilitate corporate sponsorship of strategic, yet underutilized space in and around the airport, and help savvy managers solidify their facility's position as a welcoming portal for travelers. Our marketing and sponsorship programs help generate brand awareness and increase a company's chances of interacting with desirable and often elusive, upscale audiences waiting to be entertained in the busy environment that is the airport.