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DUNKIN DONUTS 
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Multi - Touch Marketing

The right way to reach today's richest prospects.

   

Dunkin' Kicks Off the Holiday Season with Free Samples of their Delicious Lattes and Hot Chocolate

Dunkin' Brand Ambassadors recently set up in the Boston Logan Cell Phone Waiting Lot to surprise and delight people with free samples of Dunkin' lattes and hot chocolate. The Cell Phone Waiting Lot hosts over 300 vehicles per day and is a perfect venue for sampling new products and services to family and friends in need of a little pick me up. Dunkin' Brands has partnered with AMI for the past 4 years to execute multi-touch, experiential marketing programs inside and around Massport. In addition to their quarterly sampling events, Dunkin' also integrates large-scale interior and exterior signage with giant brand icons to enhance the air travel experience for the millions of people moving through Logan each year.

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