AMI Launches Another Health & Wellness Airport Sponsorship

Back in the summer of 2017, we began development of our newest airport health & wellness sponsorship. The unique opportunity to design a new passenger experience that complemented the physical layout of Dulles’ long terminals and walkways translated into countless hours of walking the airport to identify impactful locations to dramatically and effectively communicate the benefits of living healthy.

Our partners, The Metropolitan Washington Airports Authority (MWAA) and Clear Channel Airports were instrumental in developing the framework for this new passenger experience. Once that process completed, we began working with Crosby Marketing and Kaiser Permanente Mid-Atlantic to make the vision come to life.

Millions of passengers and thousands of airport employees will now benefit from over 2 miles of newly created in-airport walking paths that include healthy travel tips communicated through dramatic media locations as well as information downloadable to visitor’s smartphones.

“We are proud to add this exciting new airport sponsorship with Kaiser Permanente at Dulles international to our portfolio. This sponsorship will have a meaningful and positive impact on the passenger experience.”

Jeff Eischen, CEO of AMI

“The Metropolitan Washington Airports Authority  is thrilled to partner with Kaiser Permanente Mid-Atlantic on our new health and wellness sponsorship. This union will not only enhance the passenger experience at Washington Dulles International, but call the everyday traveler to action by encouraging a personal commitment to health and physical well-being. The teams at AMI and Clear Channel Airports designed a footprint that aligns with our priorities to provide an enjoyable airport experience to our millions of visitors each year.”

MWAA Vice President of Marketing and Consumer Strategy, Chryssa Westerlund

 

(click an image to view slide show of  full size images)

 

AMI and Zicam Cover Chicago O’Hare from A to Z

No one wants a cold to ruin their holiday fun!  AMI and Zicam #getbetterfaster activation takes off again this year from Chicago O’Hare through the holidays.  Our teams are keeping passengers a bit healthier by distributing thousands of Zicam Cold Remedy samples, but the giant Cold Monster stole the show, engaging our audience with hugs and some unforgettable photo and social media opportunities.  Passengers are using Zicam greeting card kiosks to create and distribute personalized messages to stay connected with loved ones during the holiday season.

Proud to have our 4th consecutive year of holiday events at ORD with another great client.  Another successful airport engagement…signed, sealed, and delivered just in time for the holidays!

Click on a photo to view the full size image.

AAdvantage® Aviator™ Mastercard® Parking Area

The AMI team is excited to launch our newest parking sponsorship with American Airlines and Barclaycard at Philadelphia International Airport. We are proud to work with the forward-thinking management team at PHL and our partners at Clear Channel Airports.

“Our directive from the beginning was very clear; to create an enhanced travel experience for cardholders”, according to Jeff Eischen, AMI’s CEO.   The AAdvantage® Aviator™ Lot at PHL now offers a dedicated parking area for members within steps from the terminal. Dramatic branding within the parking lot is in combination with exclusive cardmember benefits to ensure their journey begins as a VIP experience.

Similar to programs we have created in Boston, Dallas and other airports, we expect this program to greet visitors for many years to come.

Download the official press release