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Steward Health Care Airport Program
Airport Health & Wellness Sponsor Program Whether you are a road warrior or on vacation, travel takes its toll on your body. And with the extra time we have on our hands at airports, why not take the opportunity to learn more about health & wellness and...
Airport Sampling for Nabisco & Kraft Foods
As an official sponsor of the NCAA Tournament, Nabisco set out to make a positive and lasting impression on passengers traveling to Atlanta for the Final Four Basketball Tournament. With attendees arriving before game day, Nabisco wanted to have a presence in the...
Airport Sampling Program with Pepsi
Experiential Marketing Program - Super Bowl Welcoming Engagement Leading up to the 2013 Super Bowl in New Orleans, Pepsi teamed up with AMI to offer samples to passengers traveling through the airport. Pepsi's new product, Pepsi Next, was handed out along with...
Airport Sampling Program for Pringles
Product Sampling & Test Tasting Pringles set out to promote their “Grab & Go” cans. AMI created an engaging program that mirrored Pringles’ “fun brand” image. With a Flavor Station at Charlotte Douglas International Airport run by Brand Ambassadors, AMI...
Blue Cross Blue Shield Health Fair
Blue Cross Blue Shield approached AMI for concepts to assist in fulfilling their mission to enhance the health of the people in the communities it serves, along with driving Brand Affinity. Looking for new ways to enhance consumer health, help consumers get answers to...
Targeted Sampling with Theraflu
Theraflu set out to make a positive and lasting impression on airport passengers, and gave AMI a list of their target markets. AMI created a list of key airports close to those markets and obtained flight schedules from Boston Logan. Each flight to Theraflu’s target...
Google Airport WIFI Sponsorship Program
Prior to the introduction of products such as Chrome and Google Docs, Google tended to avoid traditional advertising methods. However, in entering more competitive markets (such as web browsers), Google sought to create market awareness in non-traditional ways. AMI...
Airborne Product Sampling Case Study
Seasonal Product Sampling Program Airborne’s primary focus was to drive trial usages of their herbal cold-fighting supplement with a receptive audience during the winter months – the company’s most critical sales season, to its largest audience demographic – the...