by Jeff Eischen | Aug 1, 2015 | Case Studies
Momentum was tasked by their client, Mondelez, to increase brand awareness and drive product trial for Trident, Stride, and Dentyne gum among millennials during the busy summer travel season. Another successful program with Mondelez! Lots of happy customers –...
by Jeff Eischen | Jul 15, 2015 | Articles
Guys need deodorant…. As the father of two young sons beginning the teen years, I have become increasingly aware that guys really do need deodorant. I was surprised when I could not immediately recall the brand I have been using for too many years to count. While I...
by Jeff Eischen | Feb 1, 2012 | Case Studies
Experiential Marketing Program – Super Bowl Welcoming Engagement Leading up to the 2013 Super Bowl in New Orleans, Pepsi teamed up with AMI to offer samples to passengers traveling through the airport. Pepsi’s new product, Pepsi Next, was handed out along...
